If they buy or complete a required action (for example, fill in a form), the merchant pays you a commission. No fuss, no muss! That, in essence, is the beauty of the affiliate concept. You can be up and building an online business in record time, at minimal risk. Top-notch merchants supply everything (i.e., excellent products, ordering, credit card processing, and delivery). All you need to do is to put yourself in the path between customers and quality merchants… and earn a commission for your efforts.